Company overview
The company distributes diagnostic and hospital equipment to private hospitals, clinic networks and government health facilities.
The challenge
Regulatory news, hospital expansion and tenders were followed by different people in different places. Sales sometimes learned about a new hospital only after equipment had been ordered.
Frequent regulation
Ministry of Health and BPOM rules affected registration and distribution.
Hospital projects found late
Expansion news was spread across regional media.
Health tenders across portals
Procurement was announced in many places.
The solution
The company watches regulators, hospital groups, competitors and its product categories. Regulation appears as regulatory items, hospital expansion as sales signals, and tenders as time-sensitive items.
Separate views per team
Each member filters the same signals by type and market.
Hospital and clinic expansion
New facilities of the providers it sells to.
Health tenders
Procurement that matches its product categories.
Impact
| Impact highlight | Description |
|---|---|
| Regulation in one place | The regulatory team sees new rules with their sources. |
| Earlier sales conversations | Sales hears about new hospitals while purchasing is being planned. |
| Fewer missed tenders | Matching tenders reach the team before the deadline. |
Conclusion
Regulatory and sales teams now work from one shared stream, each seeing what matters for their own work.